Google Places Local Search Optimization
If you’re following any of my latest activity, you’re probably a local business and you likely fall into one of two camps. A) You have a listing on Google Places local search but it probably has a couple of reviews, if that, has no optimization, and has no “STAR” ratings. or B) You have a negative review and you’re wondering how to hide it. I deal with this DAILY!
First of all, if you do have a negative review, you can’t get rid of it. It’s there. Deal with it. But you can learn how to BURY it in a pile of fantastic review, as long as they’re not from your employees, cousin, spouse, brother, or business partners. Google has ways of knowing if you’re spamming your own listing with padded testimonials. They’ll kill your listing quicker than you can say SPAM! I can help you.
If you don’t have any reviews, or you just have a few, you’re virtually invisible on local Google search, which is the most important search there is if you rely on local business. Until you have at least 30 reviews, and then are committed to adding more weekly, you’ll be playing catch up very soon. Smart entrepreneurs are figuring out the power of local search optimization and social media right now and theirs will be the businesses that leverage it over the next three years as it explodes.
Don’t get caught with your pants down. Get your listing optimized today!